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Records of Processing Activities
Article 30 GDPR / UK GDPR — Last updated: 16 May 2026
Public version: This is a transparency summary of our Article 30 ROPA. The full record is available to supervisory authorities on request and is held by our EU representative (BizLegal Limited, Ireland).
1. Controller and EU representative
| Field | Details |
| Legal name | Ionel Viorel |
| Trading names | Addlify; Addlify Finance; Addlify Medic; IT Solutions VIP |
| Status | Sole trader registered in the United Kingdom |
| Address | Droitwich, WR9 9EZ, United Kingdom |
| Email | legal@addlify.uk |
| UK ICO registration | ZC141977 |
| EU Representative (Art. 27) | BizLegal Limited (trading as EU Rep), 27 Cork Road, Midleton, Co. Cork, Ireland — Co. No. 635921 — eurep.ie |
| DPO | Not appointed (not required under Article 37 GDPR) |
2. Data subjects
- Customers (consumer and B2B individual contacts)
- Prospective customers
- Newsletter and marketing subscribers
- Website visitors
- Account holders
- Support enquirers
- Business contacts (suppliers, processors, partners)
- End users at customer organisations using multi-seat licences
We do not knowingly process personal data of children under 16.
3. Categories of personal data
- Identity and contact (name, email, phone, billing address, country, business name and VAT number)
- Account credentials (username, salted-hashed password, 2FA tokens)
- Order, transaction and licence data
- Payment metadata (no full card numbers stored)
- Marketing data (subscriber email, preferences, consent records, engagement events)
- Technical, device and log data
- Cookies and online identifiers
- Communications data
- B2B contact data
No special category data (Article 9 GDPR) is processed. No criminal conviction data (Article 10 GDPR). For Addlify Medic, patient health data is processed locally on the user's device and is never collected, transmitted or stored by us.
4. Purposes and lawful bases
| Activity | Lawful basis (GDPR Art. 6) |
| Sale of digital products | (b) Contract |
| Customer support | (b) Contract; (f) Legitimate interests |
| Transactional emails | (b) Contract; (c) Legal obligation |
| Newsletter / marketing | (a) Consent; PECR soft opt-in for existing customers |
| Website analytics | (a) Consent (PECR Reg. 6) |
| Online advertising | (a) Consent |
| Fraud prevention & security | (f) Legitimate interests; (c) Legal obligation |
| Tax & accounting compliance | (c) Legal obligation |
| Audit logs — Addlify Finance (HMRC / ANAF submissions, device & access records) | (c) Legal obligation — Legea contabilității 82/1991, OUG 120/2021; (f) Legitimate interests (security & fraud prevention) |
| Legal claims and regulatory cooperation | (c) Legal obligation; (f) Legitimate interests |
5. Categories of recipients (processors)
- UK: Stripe Payments UK; PayPal UK; SendGrid; hosting; accountant; HMRC; ICO; courts
- Ireland (EU): Stripe Europe; Google Ireland (Analytics, Ads); Meta Ireland (Pixel, Ads); Microsoft Ireland; EU Rep / BizLegal Limited; Irish Revenue (OSS VAT)
- Luxembourg (EU): PayPal Europe S.a.r.l.
- USA: Google LLC; Meta Platforms Inc.; Cloudflare Inc.; Twilio/SendGrid Inc.; Stripe Inc.; PayPal Inc.
- EU Member States: sub-processors and supervisory authorities where applicable
- Tax authorities (recipients of filings you authorise): HM Revenue & Customs (HMRC, United Kingdom) — Making Tax Digital submissions; ANAF, Agenția Națională de Administrare Fiscală (Romania) — e-Factura and SAF-T submissions via ANAF SPV. These filings are transmitted on your instruction, as the legal filer of record.
6. International transfer safeguards
- Adequacy decisions including the UK Extension to the EU-US Data Privacy Framework
- EU Standard Contractual Clauses 2021/914 + ICO UK Addendum, or UK IDTA
- Article 28 GDPR data processing agreements with all processors
- Transfer Impact Assessments and supplementary technical/organisational measures
- Article 49 derogations only on an exceptional, non-repetitive basis
We do not sell personal data.
7. Retention
| Data category | Retention |
| Customer accounts, transactions, payment metadata | 7 years from last transaction (HMRC) |
| UK VAT records | 6 years |
| EU OSS VAT records | 10 years |
| Customer support / email correspondence | 3 years from last contact |
| Newsletter subscribers | Until unsubscribe + 12 months proof of consent |
| Marketing engagement events | 24 months rolling |
| Cookie consent record | Up to 12 months |
| Website analytics (GA4) | Up to 26 months |
| Advertising identifiers | Up to 13 months or until consent withdrawn |
| Server / access logs | Up to 30 days |
| Encrypted backups | 90 days rolling |
| ROPA, DPIAs, breach records, consent records | Duration of processing + minimum 3 years |
| Data subject request records | 3 years from response |
| Processor contracts | Duration of relationship + 7 years |
8. Technical and organisational measures (Art. 32)
- TLS 1.2+ for all web/API traffic; HSTS
- Encryption at rest; encrypted backups
- Salted-hashed passwords (bcrypt/argon2); 2FA on admin and processor accounts; least-privilege RBAC
- Web Application Firewall, DDoS protection (Cloudflare); rate limiting; secure HTTP headers; CSP
- Regular patching, dependency scanning, parameterised queries (no SQLi), output encoding (no XSS), CSRF tokens
- Hosting on ISO 27001 / SOC 2 certified providers; logical separation of prod / staging / dev
- PCI-DSS Level 1 payment processors only (Stripe, PayPal); 3-D Secure (SCA) enabled; no card numbers stored
- Centralised logging and monitoring; documented breach response with 72-hour ICO notification
- Encrypted daily backups, 90-day rolling retention, periodic restore tests
- Data minimisation; automated deletion / anonymisation at end of retention
- Article 28 DPAs with all processors; sub-processor register maintained
- Cookie consent platform with Reject All as prominent as Accept All
- Devices protected by full-disk encryption, strong PIN/password and screen lock
9. Data subject rights and contact
To exercise your UK GDPR / EU GDPR rights (access, rectification, erasure, restriction, portability, objection, withdraw consent, complaint to a supervisory authority): email legal@addlify.uk or contact our EU representative via eurep.ie.
10. Document control
Owner: Ionel Viorel · Version 1.1 · Last updated: 16 May 2026 · Next review: within 12 months or upon material change.